Mixed Story

Here’s Everything You Need to Know.

Remember when blogs were only available on LiveJournal and were just for geeky topics? Those days are now gone, as company blogging has become an integral part of every marketing plan.

Business blogging is as important for promoting a company as the yellow pages once were, and if you haven't started using it yet, you may be falling behind your competition.

It is, however, not too late to begin started. I've included everything you need to know in this post to make up for lost time and get started blogging for business right immediately.

The Reality of Business Blogging

It's tough to know what to anticipate from blogging for business when there's so much conflicting information (and opinion) floating around.

Business blogging has changed rapidly, and most of the material available on the internet is already outdated, even if it was theoretically correct a few years ago.

Daily Blog Tips, for example, published 6 unpleasant facts about blogging in 2011, before it was widely acknowledged as a viable marketing strategy for businesses.

They were all reasonable reasons to consider at the time, but as time has passed, many have shown to be false.

These six assertions illustrate widespread ideas (and misunderstandings) that persist today. Let's start with the basics for those of you who are new to the medium.

They were all reasonable reasons to consider at the time, but as time has passed, many have shown to be false.

These six assertions illustrate widespread ideas (and misunderstandings) that persist today. Let's take a few minutes to clear the air regarding each on for those of you who are new to the medium.